About Ripe Maternity Wear

Ripe is an Australian owned contemporary, fresh, stylish and most of all comfortable maternity fashion label. We understand that a girl needs fashion labels she can depend on before and after pregnancy, and Ripe is there for you during this exciting time in your life.

Ripe ensures a delicious array is always on offer. We are committed to creating pieces that fit, flatter and co ordinate to make up the perfect maternity wardrobe, allowing you to maintain your own personal style through all phases of your pregnancy and beyond.

Pregnancy is a special and exciting time in your life and you should enjoy shopping for your maternity clothing with confidence.

The collections are predominantly Australian made and proudly distributed through boutiques in many countries around the world.

For a taste of something different in pregnancy wear, Ripe Maternity is there to satisfy all of your maternity fashion cravings!

Then

Ripe Maternity wear was established in February 1996 by friends Kate Beaconsfield and Lisa Balakas, both then aged 27.

After having three children Lisa was frustrated by the lack of fashionable maternity wear that was available to pregnant women and thought it was time things changed. Coming from a background in interior design, she teamed up with her friend Kate who was running a physiotherapy business and contemplating a career change - the timing was perfect! They teamed up, pooled resources and have never looked back.

Now

Ripe is always evolving and has grown rapidly since its humble beginnings in 1996. A culture of innovation and enthusiasm is promoted along with a progressive approach in all areas of operation. Over the years the talented team at Ripe have won the highly coveted Telstra MYOB National Business Award (2006), and the company's export achievements have seen them win several Export Awards including the Governor of Victoria Export Award (2004). Which they were a National Finalist in the same year.

Ripe Maternity has wide distribution channels supplying to many corners of the globe. The brand can be found in boutiques across the USA, Canada, UK, Ireland, Europe and New Zealand along with many other regions around the world.

In recent years Ripe have opened 5 concept maternity clothing stores throughout Melbourne and 2 in Sydney including the brand's first Myer concession store. Ripe Maternity is also now available online. Click here to find your nearest store.